Nearly 90% of consumers report ordering food via mobile app more often as a result of the pandemic. Those consumers also say they're far more likely to order from restaurants with easy-to-use-apps.
Understanding and improving your mobile app experience is critical—and, in the competitive QSR space, urgent. In this guide, you'll learn:
- Why user-friendly mobile apps are critical for QSRs in 2021
- The key metrics you should be monitoring
- Tips and strategies for improving app engagement and retention